Would you run out into the street, open your wallet, and hand out money to anyone and everyone you saw? Probably not. So why would you do that with your time?
Escape from Cubicle Nation by Pam Slim and The $100 Startup by Chris Guillebeau are must-reads for anyone who has taken, is taking, or is contemplating taking a big leap into a freelance life. They are both loaded with inspiring and practical information.
Of all the tidbits of wisdom and tools that they offer, the one that truly stands out like a shining beacon of reason has to do with valuing time. Nothing will get you to understand the worth of your time more than working for yourself. Pam Slim goes so far as to say that entrepreneurs, and particularly those just starting out, need to “be ruthless with their time.”
Pam and Chris are right on: your time is now at a premium. And not just the hours you may set aside for work, but all of your time. Working for yourself you become acutely aware that your time is your most valuable asset because it is at the core of every decision you make in your business. Don’t just give it away to to everyone who requests it. Treat it like the greatest treasure you could hold because it is.
Christa Avampato 