
I’m working away on the narratives for The Geronimo Project, my new online writing project that celebrates people who took big leaps in their careers and want to share their stories to inspire others. I’ve been kicking around this writing project for a while and on Leap Day I put out the call into the world. I’m astounded by the interest and the truly inspiring stories that have come my way since. The project will launch formally in late April.
While hunting around for some images on Pinterest to go with the posts, I came across this quote from Steve Jobs, one of my Geronimo heroes (and one of my favorite yogis of all time). He was the king of people who took big career leaps of faith. The quote is pulled from his commencement address at Stanford shortly after his pancreatic cancer diagnosis. It still gives me chills. You may be thinking Steve was super human and that’s why he could afford to live this philosophy. He wasn’t. He was simply and wonderfully a man of conviction. He had guts, and lots of it.
One of my favorite lines is “Don’t be trapped by dogma — which is living with the results of other people’s thinking. “ We do this all the time. Too often we settle for living with the consequences of the actions of others rather than the consequences we create. Stop. Just stop. Go live your life, on your terms.
Steve didn’t wait to follow his heart. We shouldn’t either. The clock is ticking.
Published by Christa Avampato
The short of it:
Writer. Health, education, and art advocate. Theater and film producer. Visual artist. Product geek. Proud alumnae of the University of Pennsylvania (BA) and the Darden School of Business at the University of Virginia (MBA). Inspired by ancient wisdom & modern tech. Proliferator of goodness. Opener of doors. Friend to animals. Fan of creative work in all its wondrous forms. I use my business skills to create passion projects that build a better world. I’ve been called the happiest New Yorker, and I try hard to live up to that title every day.
The long of it:
My career has stretched across Capitol Hill, Broadway theatre, education, nonprofit fundraising, health and wellness, and Fortune 500 companies in retail, media, entertainment, technology, and financial services. I’ve been a product developer and product manager, theater manager, strategic consultant, marketer, voice over artist, , teacher, and fundraiser. I use my business and storytelling to support and sustain passion projects that build a better world. In every experience, I’ve used my sense of and respect for elegant design to develop meaningful products, services, programs, and events.
While building a business career, I also built a strong portfolio as a journalist, novelist, freelance writer, interviewer, presenter, and public speaker. My writing has appeared in The Washington Post, The Huffington Post, PBS.org, Boston.com, Royal Media Partners publications, and The Motley Fool on a wide range of topics including business, technology, science, health, education, culture, and lifestyle. I have also been an invited speaker at SXSW, Teach for America, Avon headquarters, Games for Change, NYU, Columbia University, Hunter College, and the Alzheimer’s Foundation of America. The first book in my young adult book series, Emerson Page and Where the Light Enters, was acquired by a publisher and launched in November 2017. I’m currently working on the second book in the series.
A recovering multi-tasker, I’m equally at home in front of my Mac, on my yoga mat, walking my rescue dog, Phineas, traveling with a purpose, or practicing the high-art of people watching. I also cut up small bits of paper and put them back together as a collage artist.
My company:
I’m bringing together all of my business and creative career paths as the Founder of Double or Nothing Media:
• I craft products, programs, and projects that make a difference;
• I build the business plans that make what I craft financially sustainable;
• I tell the stories that matter about the people, places, and products that inspire me.
Follow my adventures on Twitter at https://twitter.com/christanyc and Instagram at https://instagram.com/christarosenyc.
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