Over the weekend I went to the Cooper-Hewitt, National Design Museum to see Design USA, an exhibit honoring the winners of the National Design Awards for the last 10 years. I love the mix of simple and complex innovations, the great variety of industries represented, and the many pains their innovations look to remedy. What they all had in common was a very basic insight into human behavior and emotion. Many of them tapped needs that we think about every day.
I’ve been thinking about building products for most of my life. When I was very young, I was obsessed with clean water. I was always very concerned that eventually we would run out of it. I have always loved libraries and librarians, and fondly remember the librarian at my elementary school, Mr. Compenino. He was a very kind, very large man. He was teaching us about nutrition one day and shared his weight loss story. In order to lose a lot of weight quickly, he went on a 30-day fast when he drank only water. I couldn’t imagine this. How does someone go for 30 days without eating, and live to tell about it? Mr. Compenino told us that people can survive for a long time without food, though only a few days without water. My fear of not having enough clean water was cemented in my mind in that moment.
On the nightly news, I would see parts of the world like Ethiopia that were plagued by drought and others like islands in the Caribbean that experienced frequent flooding. I began to think about a way to take water from places that had too much and give it to places that didn’t have enough. Then everything could be happily in balance and everyone could have exactly the amount of water they needed. I imagined a giant underground system of pipes that every city in the world could just turn off and on depending upon how much water they needed. Wouldn’t it be great if I could build that?
It’s this invention that got me interested in science and in engineering. I originally was admitted to Penn as an engineering student, and when my phsyics and calculus professors told me I didn’t have any aptitude for the field, I believed them. I became a history and economics major, a decision that of course I’m happy I made, though there is always a part of me that wonders what would have happened to my life if I had graduated from Penn as an engineer.
My way of compensating for this thought is by being a product developer. I take simple, basic needs and think of products and services that help to serve that need. I’m doing exactly what I did in that elementary school library. It’s a very logical basis for a career. People who care about innovation and invention want to be helpful. It’s the greatest aspect of design – once you are deeply involved in it, you begin to see how profound an impact you can have in the world.
Published by Christa Avampato
The short of it:
Writer. Health, education, and art advocate. Theater and film producer. Visual artist. Product geek. Proud alumnae of the University of Pennsylvania (BA) and the Darden School of Business at the University of Virginia (MBA). Inspired by ancient wisdom & modern tech. Proliferator of goodness. Opener of doors. Friend to animals. Fan of creative work in all its wondrous forms. I use my business skills to create passion projects that build a better world. Iāve been called the happiest New Yorker, and I try hard to live up to that title every day.
The long of it:
My career has stretched across Capitol Hill, Broadway theatre, education, nonprofit fundraising, health and wellness, and Fortune 500 companies in retail, media, entertainment, technology, and financial services. Iāve been a product developer and product manager, theater manager, strategic consultant, marketer, voice over artist, , teacher, and fundraiser. I use my business and storytelling to support and sustain passion projects that build a better world. In every experience, Iāve used my sense of and respect for elegant design to develop meaningful products, services, programs, and events.
While building a business career, I also built a strong portfolio as a journalist, novelist, freelance writer, interviewer, presenter, and public speaker. My writing has appeared in The Washington Post, The Huffington Post, PBS.org, Boston.com, Royal Media Partners publications, and The Motley Fool on a wide range of topics including business, technology, science, health, education, culture, and lifestyle. I have also been an invited speaker at SXSW, Teach for America, Avon headquarters, Games for Change, NYU, Columbia University, Hunter College, and the Alzheimerās Foundation of America. The first book in my young adult book series, Emerson Page and Where the Light Enters, was acquired by a publisher and launched in November 2017. Iām currently working on the second book in the series.
A recovering multi-tasker, Iām equally at home in front of my Mac, on my yoga mat, walking my rescue dog, Phineas, traveling with a purpose, or practicing the high-art of people watching. I also cut up small bits of paper and put them back together as a collage artist.
My company:
Iām bringing together all of my business and creative career paths as the Founder of Double or Nothing Media:
⢠I craft products, programs, and projects that make a difference;
⢠I build the business plans that make what I craft financially sustainable;
⢠I tell the stories that matter about the people, places, and products that inspire me.
Follow my adventures on Twitter at https://twitter.com/christanyc and Instagram at https://instagram.com/christarosenyc.
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How profound and insightful! You continuously inspire me.
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Back at ya! š
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