Clay Shirky is a professor who studies media, intently. During his GEL talk this year, he spoke about the changing role of newspapers, and all major media outlets for that matter. And his ideas are thought-provoking. Newspapers would be wise to follow his lead in order to stay alive.
Newspapers were begun as a way to disseminate information. Radio and TV have followed this same lead. Today, they are not so much information designators (bloggers can on-line news sources can do that much faster and much more conveniently). They are now taking on the role of being “places” where coordination is happening. Publishing is changing its purpose from printing to acting.
In his book, “Here Comes Everybody”, Shirky discusses how individuals are using major media channels to organize themselves, be it for social justice, to demand better services, or to get the word out about a cause, even though they themselves do not belong to the newspaper staffs. Said another way, we as a society have moved from following news to the news following us, or creating and reporting the news ourselves. Mass media’s challenge is to figure out how to best serve the people by providing new, more useful coordinating tools.
My favorite quotes from his talk, “Thinking is for doing.” ~ William James and “If you have the same problem for a long time, maybe it’s not a problem. It’s a fact.”
Published by Christa Avampato
The short of it:
Writer. Health, education, and art advocate. Theater and film producer. Visual artist. Product geek. Proud alumnae of the University of Pennsylvania (BA) and the Darden School of Business at the University of Virginia (MBA). Inspired by ancient wisdom & modern tech. Proliferator of goodness. Opener of doors. Friend to animals. Fan of creative work in all its wondrous forms. I use my business skills to create passion projects that build a better world. I’ve been called the happiest New Yorker, and I try hard to live up to that title every day.
The long of it:
My career has stretched across Capitol Hill, Broadway theatre, education, nonprofit fundraising, health and wellness, and Fortune 500 companies in retail, media, entertainment, technology, and financial services. I’ve been a product developer and product manager, theater manager, strategic consultant, marketer, voice over artist, , teacher, and fundraiser. I use my business and storytelling to support and sustain passion projects that build a better world. In every experience, I’ve used my sense of and respect for elegant design to develop meaningful products, services, programs, and events.
While building a business career, I also built a strong portfolio as a journalist, novelist, freelance writer, interviewer, presenter, and public speaker. My writing has appeared in The Washington Post, The Huffington Post, PBS.org, Boston.com, Royal Media Partners publications, and The Motley Fool on a wide range of topics including business, technology, science, health, education, culture, and lifestyle. I have also been an invited speaker at SXSW, Teach for America, Avon headquarters, Games for Change, NYU, Columbia University, Hunter College, and the Alzheimer’s Foundation of America. The first book in my young adult book series, Emerson Page and Where the Light Enters, was acquired by a publisher and launched in November 2017. I’m currently working on the second book in the series.
A recovering multi-tasker, I’m equally at home in front of my Mac, on my yoga mat, walking my rescue dog, Phineas, traveling with a purpose, or practicing the high-art of people watching. I also cut up small bits of paper and put them back together as a collage artist.
My company:
I’m bringing together all of my business and creative career paths as the Founder of Double or Nothing Media:
• I craft products, programs, and projects that make a difference;
• I build the business plans that make what I craft financially sustainable;
• I tell the stories that matter about the people, places, and products that inspire me.
Follow my adventures on Twitter at https://twitter.com/christanyc and Instagram at https://instagram.com/christarosenyc.
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