“If you think you’re too small to have an impact, try going to bed with a mosquito in the room.” ~ Anita Roddick
What I lack in height I try to make up for in personality – small and mighty. For the first time in my life I am working a full-time job at a large corporate headquarters office. Though I work in a small, close-knit team with a supportive boss, there are plenty of times that I feel a bit overwhelmed by the sheer number of people I don’t know in the hallways. I’m used to knowing everyone where I work.
A large number of people in a company can cause us to feel helpless at times, passed over, or insignificant. While there is strength in numbers, there is also anonymity, and with anonymity can come frustration or the feeling of being fully replaceable. I was having one of these moments recently and then read this quote by Anita Roddick.
So how do we have an impact being a very small fish in a very large pond? We carve out our own piece of that pond. Though there may be 1500 people in my office building, they are all individuals and we make personal connections one person at a time. Before we know it Cindy introduces us to Jane who introduces us to John and so on. The web starts to build and with a little effort and a little patience, that place where we felt we had no impact becomes a place we can influence, one person at a time.
Published by Christa Avampato
The short of it:
Writer. Health, education, and art advocate. Theater and film producer. Visual artist. Product geek. Proud alumnae of the University of Pennsylvania (BA) and the Darden School of Business at the University of Virginia (MBA). Inspired by ancient wisdom & modern tech. Proliferator of goodness. Opener of doors. Friend to animals. Fan of creative work in all its wondrous forms. I use my business skills to create passion projects that build a better world. I’ve been called the happiest New Yorker, and I try hard to live up to that title every day.
The long of it:
My career has stretched across Capitol Hill, Broadway theatre, education, nonprofit fundraising, health and wellness, and Fortune 500 companies in retail, media, entertainment, technology, and financial services. I’ve been a product developer and product manager, theater manager, strategic consultant, marketer, voice over artist, , teacher, and fundraiser. I use my business and storytelling to support and sustain passion projects that build a better world. In every experience, I’ve used my sense of and respect for elegant design to develop meaningful products, services, programs, and events.
While building a business career, I also built a strong portfolio as a journalist, novelist, freelance writer, interviewer, presenter, and public speaker. My writing has appeared in The Washington Post, The Huffington Post, PBS.org, Boston.com, Royal Media Partners publications, and The Motley Fool on a wide range of topics including business, technology, science, health, education, culture, and lifestyle. I have also been an invited speaker at SXSW, Teach for America, Avon headquarters, Games for Change, NYU, Columbia University, Hunter College, and the Alzheimer’s Foundation of America. The first book in my young adult book series, Emerson Page and Where the Light Enters, was acquired by a publisher and launched in November 2017. I’m currently working on the second book in the series.
A recovering multi-tasker, I’m equally at home in front of my Mac, on my yoga mat, walking my rescue dog, Phineas, traveling with a purpose, or practicing the high-art of people watching. I also cut up small bits of paper and put them back together as a collage artist.
My company:
I’m bringing together all of my business and creative career paths as the Founder of Double or Nothing Media:
• I craft products, programs, and projects that make a difference;
• I build the business plans that make what I craft financially sustainable;
• I tell the stories that matter about the people, places, and products that inspire me.
Follow my adventures on Twitter at https://twitter.com/christanyc and Instagram at https://instagram.com/christarosenyc.
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Christa Avampato 