
I’ve spent some time recently doing some long-range planning on my life. With so many people around me starting businesses, starting school, moving to far-flung locations, trading in one job for another, I cannot help but spend my long walks in the park imagining life. New York City, as exciting as it is, can be a distracting place. It seems that everywhere you look, there is something new and interesting going on. There is another road to take, another person to meet, another thing to do. And before I know it, I’ve completely forgotten where it is I’m going.
Last weekend I walked from Chinatown to the Upper West Side. For those of you who are not too familiar with New York, that’s roughly seven miles. Most of it I walked with my friend, Dan, and we talked about direction and vision and taking advantage of being young and having the freedom to capitalize on possibility. And that’s the thing about New York: possibility really is everywhere. It’s so abundant that it’s very difficult to discern exactly which possibility is the right one right now. And so, we wait. For inspiration, for a sign, for a directional arrow to get us going.
Paul Gauguin is one of my favorite painters and when asked about how he envisioned his paintings before putting brush to canvas, he said “I shut my eyes in order to see.” There is too much fear in the world, too much intimidation, too much competition. If all we did was look out for direction, we’d never find our way.
So rather than evaluating possibilities, I am considering that really we just have to make our own. There are places I go to shut my eyes in order to see, which is to say places I go to imagine. And sometimes that’s in a museum or Riverside or Central Park. Sometimes its on my yoga mat. Or snuggled up in my warm, comfy bed with a book that lights up my sense of wonder. Often it’s to this computer screen to put together words that communicate what I’m thinking about, what I’m feeling, and what I’m wishing for. I shut my eyes, open my ears, and let my fingers dance in order to see life as I want it to be.
The picture above is “Tahitian Landscape” by Paul Gauguin, 1891.
Published by Christa Avampato
The short of it:
Writer. Health, education, and art advocate. Theater and film producer. Visual artist. Product geek. Proud alumnae of the University of Pennsylvania (BA) and the Darden School of Business at the University of Virginia (MBA). Inspired by ancient wisdom & modern tech. Proliferator of goodness. Opener of doors. Friend to animals. Fan of creative work in all its wondrous forms. I use my business skills to create passion projects that build a better world. I’ve been called the happiest New Yorker, and I try hard to live up to that title every day.
The long of it:
My career has stretched across Capitol Hill, Broadway theatre, education, nonprofit fundraising, health and wellness, and Fortune 500 companies in retail, media, entertainment, technology, and financial services. I’ve been a product developer and product manager, theater manager, strategic consultant, marketer, voice over artist, , teacher, and fundraiser. I use my business and storytelling to support and sustain passion projects that build a better world. In every experience, I’ve used my sense of and respect for elegant design to develop meaningful products, services, programs, and events.
While building a business career, I also built a strong portfolio as a journalist, novelist, freelance writer, interviewer, presenter, and public speaker. My writing has appeared in The Washington Post, The Huffington Post, PBS.org, Boston.com, Royal Media Partners publications, and The Motley Fool on a wide range of topics including business, technology, science, health, education, culture, and lifestyle. I have also been an invited speaker at SXSW, Teach for America, Avon headquarters, Games for Change, NYU, Columbia University, Hunter College, and the Alzheimer’s Foundation of America. The first book in my young adult book series, Emerson Page and Where the Light Enters, was acquired by a publisher and launched in November 2017. I’m currently working on the second book in the series.
A recovering multi-tasker, I’m equally at home in front of my Mac, on my yoga mat, walking my rescue dog, Phineas, traveling with a purpose, or practicing the high-art of people watching. I also cut up small bits of paper and put them back together as a collage artist.
My company:
I’m bringing together all of my business and creative career paths as the Founder of Double or Nothing Media:
• I craft products, programs, and projects that make a difference;
• I build the business plans that make what I craft financially sustainable;
• I tell the stories that matter about the people, places, and products that inspire me.
Follow my adventures on Twitter at https://twitter.com/christanyc and Instagram at https://instagram.com/christarosenyc.
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